Harris & Bruno International, a global leader in coating and embellishment solutions for the printing and packaging industries, today announced the appointment of Adil Kabel as Sales Manager for the EMEA region. Kabel will lead the company’s sales strategy across Europe, the Middle East, and Africa, reinforcing Harris & Bruno’s commitment to delivering innovative technologies and customer-focused solutions.
Kabel brings more than two decades of experience spanning engineering, commercial sales, and leadership in the printing and packaging sectors. Beginning his career in Brussels with a background in engineering, he developed strong technical expertise in wide-format digital equipment throughout the EMEA region. His tenure at HP further deepened his knowledge of advanced digital printing systems and workflow integration.
At Fujifilm, Kabel spent 11 years overseeing multinational teams of engineers and application specialists while managing European demonstration centers in Brussels and Germany. He later transitioned into a commercial leadership role, combining technical understanding with customer engagement to deliver high-value business outcomes.
In recent years, Kabel has focused on the packaging industry, applying his technical foundation to drive commercial growth. His ability to align engineering solutions with market needs positions him to effectively support printers and partners across EMEA in adopting next-generation coating and embellishment technologies.
“I am honored to join Harris & Bruno, a company recognized for its innovation, quality, and commitment to customer success,” said Kabel. “I look forward to strengthening relationships across the EMEA region and helping customers achieve new levels of performance and creativity in print.”
“With Adil’s extensive technical and commercial background, Harris & Bruno is well positioned to expand its presence and support across EMEA,” said Nick Bruno, President and CEO of Harris & Bruno International. “His leadership and customer-first approach align perfectly with our mission to deliver reliable technology and long-term value.”
