The Consumer Goods Forum (CGF) has announced Ken Murphy, Group chief executive, Tesco and Ramon Laguarta, chairman and chief executive, PepsiCo, as its new co-chairs for the next two years.
The pair take over from Frans Muller, president & chief executive of Ahold Delhaize, and Dirk Van de Put, chairman and chief executive of Mondelēz International.
The only CEO-led organisation that brings together both manufacturers and retailers globally, CGF brings together CEOs from more than 400 member companies across 70 countries – including Carrefour, Danone, Nestlé, Unilever and Walmart – providing a vital forum for driving positive change in the consumer goods sector.
The global, parity-based industry network that is driven by its members to encourage the global adoption of practices and standards that serves the consumer goods industry worldwide.
The new co-chairs have just set out the challenges they hope to help members address, including balancing the increasingly high expectations from consumers of brands and retailers with navigating a disruptive business environment and efficiently driving a positive impact for all stakeholders.
They plan to:
- Enhance networking and knowledge sharing opportunities, including at CGF events, and through the Future Leaders Programme to develop the next generation of talent
- Develop regional strategy, expand sectors and grow membership, both through strengthening existing regional boards and working groups and exploring opportunities for new working groups or boards
- Sharpen the CGF’s focus to support long-term sustainable business growth and resilience, in particular accelerating positive impact and de-risking value chains through the Coalitions of Action
Murphy said: “It’s a real privilege to step into the role of co-chair of the Consumer Goods Forum alongside Ramon from PepsiCo. The CGF plays a vital role in bringing our industry together to address shared challenges and opportunities. Over the next two years, I’m committed to growing our reach and relevance locally, while expanding our network globally. In a fast paced consumer environment, the CGF can play a positive role for members large and small, with pre competitive knowledge sharing on the big issues.”
Laguarta added: “I am honoured to be elected as CGF’s new co-chair, along with Ken Murphy from Tesco. I strongly support the CGF mission of “Better Lives through Better Business,” and over the next two years, I look forward to helping the CGF deliver positive impact on people and the planet, while continuing to strengthen the Global Food Safety Initiative. I am eager for the CGF to continue expanding its local engagement in North America, Europe, Latin America, China, and Japan, while ensuring they meet members’ regional needs and recruit new members.”
