A technical packaging designer from Macfarlane Packaging has returned to his former university to offer guidance to students. Paul Bynoth, one of two designers at Macfarlane Packaging in Westbury, visited Bath Spa University to speak with students studying the Product Design, Architecture and Interior Design courses.
He provided students with practical advice on entering the design profession alongside a first-hand account of the challenges and opportunities of working for design-focused businesses.
The Macfarlane Packaging manufacturing site in Westbury creates bespoke protective packaging for a range of industrial and manufacturing businesses.
Placing a strong emphasis on design, it supplies a wide range of composite and specialist packaging tailored precisely to its customers’ requirements.
Julia Keyte, subject leader for design, Bath Spa University, said: “It is fantastic to have former alumni return to share their experience with current students, as this can help them consider industries and specific roles they may otherwise have not been aware of. Paul’s talk was engaging and very well received by those who attended.”
James Pedley, Southern Operations Manager for Macfarlane Packaging Design and Manufacture, added: “Good designers are very valuable to the packaging industry, so it is fantastic that Paul has had the opportunity to inspire the next generation. We hope that more young people will consider a role in the packaging industry over the coming years.”
