Sun Chemical will showcase its expanding portfolio of SUNFOODS natural colorants for the food and beverage industry at Fi Europe 2025, taking place December 2–4 in Frankfurt, Germany.
Following the recent U.S. Food and Drug Administration’s announcement to phase out synthetic petroleum-based food dyes nationwide, the industry is rapidly shifting toward natural alternatives. Visitors to booth 72G47 can learn how Sun Chemical’s SUNFOODS line of natural colorants harnesses color from fruits, vegetables and algae to deliver high performance and color vibrancy that aligns with the industry’s growing shift toward cleaner labels and plant-based ingredients.
“At Sun Chemical, we are continuing to expand our offering of sustainable natural color innovations that maintain regulatory compliance,” said Sophia Jin, Business Manager Americas and EMEA, Food and Nutrition, Sun Chemical. “As part of our ongoing commitment to innovation and portfolio expansion, we are proud to introduce new solutions that address key gaps in previous offerings. These include highly pigmented beet-based products and a de-flavored, light-stable turmeric colorant, designed to meet evolving consumer demands for vibrant, natural colorants.”
