Amcor has highlighted both the sustainability and the ease to switch to its packaging after receiving the ‘Flexible Plastic Pack of the Year’ award at the UK Packaging Awards 2023.
The packaging giant worked with Saputo Dairy UK to develop a new, recycle-ready grated cheese packaging for its cheese brand Cathedral City.
Utilising Amcor’s AmPrima recycle-ready packaging, the flowpack for grated cheese had ot address consumer demand for product freshness, convenience and improved sustainability.
According to Amcor’s recent research, 70% of European hard cheese consumers ranked “proper sealing” as the most important packaging requirement.
To ensure convenience for shoppers, the new Cathedral City grated cheese packaging has an easy-close zip function to keep the product fresh and reduce food waste.
Yi Jiang, marketing director Dairy at Amcor, said: “The collaboration between both companies addresses some of the biggest challenges facing cheese manufacturers – how to switch to more sustainable packaging that can run on high-speed production lines, while maintaining the same level of product protection and shelf life. Our AmPrima solution runs on Saputo Dairy UK’s existing filling machines, enabling a seamlessly transition to a more sustainable alternative.”
Neil Richards, packaging controller at Saputo Dairy UK, said: “The switch to the new recycle-ready packaging marks a significant milestone for Saputo Dairy UK and the nation’s favourite cheese brand. We’ll continue to strive to offer award-winning solutions like this one in order to progress on our commitment to making 100% of our packaging reusable, recyclable or compostable.”
The new recycle-ready grated cheese flowpack provides a 47% reduction in carbon footprint compared to Cathedral City’s previous packaging.
Consumers can now recycle the pack at large supermarkets or alternatively via the TerraCycle Cheese Packaging Recycling Programme, available at various locations in the UK.
