As retailers and manufacturers face increasing pressure to improve productivity and maintain product availability, DS Smith, a leading provider of sustainable packaging solutions, has collaborated with Delhaize, a multinational retail and wholesale holding company, to increase output on a wine packaging line by 27%. At Delhaize\u2019s winery in Belgium, they redesigned both the packaging and the machinery used to process it, increasing throughput by 400 packs per hour.<\/p>\n\n\n\n
A key focus of the project was Ahold Delhaize’s bag-in-box wine range. The winery in Zellik produces wine products for both Delhaize in Belgium and Albert Heijn in the Netherlands, making production efficiency and reliability essential for a smooth supply chain across multiple retail markets. Despite a competitive marketplace, the Delhaize brand has remained resilient, reporting growth in their bag-in-box wine sales. As the packaging format becomes increasingly important within the wine portfolio, Delhaize wanted to create additional capacity and efficiency within their overall production process.<\/p>\n\n\n\n
To address this challenge, Delhaize chose an integrated approach. Rather than sourcing the cardboard packaging and machinery separately, the companies collaborated to design and build a dedicated forming machine that is specifically engineered for Delhaize’s bag-in-box packaging format and production requirements. The machine ensures that both the corrugated packaging and machine performance are engineered together rather than optimised separately, resulting in optimum stability and efficiency across the manufacturing process, including improved pack quality and eliminating nearly all interruptions on the production line.<\/p>\n\n\n\n
As a result of the new approach, the quality of the packaging improved and the production speeds increased from 1,500 to 1,900 product packs per hour, increasing throughput by 27%. The line became more reliable, required fewer operators and made more efficient use of warehouse capacity. The reduced number of operators required to run the line enabled Delhaize to redeploy resources to strengthen quality control activities. Storage efficiency also improved, with warehouse capacity increasing from 5,000 to 6,000 packs per storage location.<\/p>\n\n\n\n
\u201cWhat sets DS Smith apart is its ability to optimise both packaging and machinery as a single solution,\u201d<\/em> said Herv\u00e9 Louis, Production & Technical Manager at Delhaize, Belgium.<\/strong> \u201cThe interaction between those two elements is critical, and by aligning them from the start, we have been able to increase throughput, reduce downtime and make better use of our existing capacity. I am impressed with DS Smith\u2019s service levels.\u201d<\/em><\/p>\n\n\n\n Kim Radelet, Sales Marketing & Innovation Director Central EMEA, at DS Smith<\/strong>, added:<\/p>\n\n\n\n \u201cThis project demonstrates that the greatest opportunities for improvement often lie beyond the packaging itself. By looking at the entire system, from packaging design and materials to machinery performance, storage and operational efficiency, we helped Delhaize unlock 27% more capacity from its existing operation. That is where real value is created: not in optimising individual components, but in improving the performance of the entire value chain.\u201d<\/em><\/p>\n\n\n\n Ahold Delhaize\u2019s store formats include Delhaize, Maxi, Albert Heijn, Albert, Food Lion, Gall & Galll, Mega Image, Alpha-Beta, Hannaford, Stop & Shop en The GIANT Company, offering a wide range of traditional supermarkets and online shopping.<\/p>\n\n\n\n DS Smith has a target-led sustainability strategy and is committed to leading an industry-wide transition to the circular economy, while delivering sustainable circular solutions to customers worldwide.<\/p>\n","protected":false},"excerpt":{"rendered":" As retailers and manufacturers face increasing pressure to improve productivity and maintain product availability, DS Smith, a leading provider of sustainable packaging solutions, has collaborated with Delhaize, a multinational retail and wholesale holding company, to increase output on a wine packaging line by 27%. At Delhaize\u2019s winery in Belgium, they redesigned both the packaging and<\/p>\n","protected":false},"author":1,"featured_media":23794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[112,51],"class_list":["post-23793","post","type-post","status-publish","format-standard","has-post-thumbnail","category-corrugated-folding-carton","tag-ds-smith","tag-top-news"],"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23793","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=23793"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23793\/revisions"}],"predecessor-version":[{"id":23795,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23793\/revisions\/23795"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/23794"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=23793"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=23793"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=23793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}