{"id":23323,"date":"2026-08-25T02:09:34","date_gmt":"2026-08-25T02:09:34","guid":{"rendered":"https:\/\/cpmirror.com\/?p=23323"},"modified":"2026-08-25T02:09:35","modified_gmt":"2026-08-25T02:09:35","slug":"rrd-debuts-paper-mailer-to-advance-circular-economy-goals","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2026\/08\/25\/rrd-debuts-paper-mailer-to-advance-circular-economy-goals\/","title":{"rendered":"RRD Debuts Paper Mailer to Advance Circular Economy Goals"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>RRD\u2019s VersaPac\u2122 FastTrack Paper Mailer is a paper-based recyclable mailer with a peel-and-seal tear strip that replaces traditional plastic closures.<\/li>\n\n\n\n<li>The multi-size mailer is built for high-speed fulfillment, utilizing a specialized paper texture for secure robotic handling and an instant-bond adhesive to prevent delays on automated lines.<\/li>\n\n\n\n<li>RRD\u2019s paper mailer solves e-commerce challenges by bundling sustainable packaging with advanced labeling, RFID traceability and full supply chain solutions.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">RRD has debuted a paper mailer with a paper-based peel-and-seal strip for curbside recyclability. RRD\u2019s eco-friendly VersaPac FastTrack Paper Mailer underscores the company\u2019s commitment to environmental stewardship and marks a significant expansion of its essential, yet eco-conscious packaging portfolio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">RRD\u2019s VersaPac FastTrack Paper Mailer provides brands with a high-performance alternative that supports the industry-wide transition toward a more circular economy. It allows brands to remove plastic weight and waste which is consistent with the state of California plastic reduction SB54 regulation. It also allows brands to move away from mixed material mailers, such as paper-and-bubble combinations, which are difficult to recycle and incur higher extended producer responsibility (EPR) fees.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe market for paper mailers has seen explosive growth in recent years, driven by both regulatory pressure and a clear consumer preference for eco-friendly shipping,\u201d said Craig Lombardi, Vice President of Business Development, Integrated Packaging at RRD. \u201cBy leveraging our deep engineering expertise and manufacturing strengths, we\u2019ve developed a solution that bridges the gap between ambitious sustainability goals and high-velocity operational needs. This paper mailer turns recycling from a chore into a subconscious win for our clients and consumers.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Engineered for Performance and Sustainability<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Developed through RRD\u2019s in-house research and development team, it offers advanced features including:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Paper-Based Closure: Unlike competitor products that use silicone-coated poly strips that create slip hazards and recycling contamination, RRD\u2019s mailer utilizes a unique recyclable paper peel-and-seal strip.<br>DIM Weight Optimization: The non-padded, flat design minimizes void space, helping shippers avoid anti-waste packaging penalties and reduce dimensional weight (DIM) surcharges from carriers.<br>Automation-First Performance: Tested for high-velocity environments, the paper is designed to provide the necessary tooth for robotic vacuum suctions and features an instant-bond adhesive for high-speed fulfillment.<br>Chain of Custody Certified and Recyclable: The mailer construction uses third-party certified paper and is widely curbside recyclable, removing the recycling guilt associated with plastic films.<br>Elevating the Unboxing Experience<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The VersaPac FastTrack Paper Mailer is part of RRD\u2019s packaging portfolio, which includes the Flex Mailer\u2122, premium rigid box and value-added corrugated solutions. By bundling the FastTrack Mailer with RRD\u2019s VersaTac Liner-Free\u2122 shipping labels and VersaTac IQ\u2122 RFID labels, RRD provides an integrated supply chain solution that improves package trackability and reduces waste across the entire e-commerce lifecycle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The mailer is available in three standard sizes \u2014 small (5.5\u201d x 8\u201d), medium (10\u201d x 13\u201d) and large (14\u201d x 15.375\u201d) \u2014 with custom sizing and six-color flexographic printing available to enhance brand storytelling. It is the first packaging solution branded in RRD\u2019s Versa family of products, which includes its VersaTac line of advanced label solutions engineered for industrial, retail and supply chain applications.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">RRD is committed to developing solutions that protect the environment, including reducing the quantity of emissions, developing opportunities for recycling and pollution prevention. RRD has reduced its global Scope 1 and 2 greenhouse gas (GHG) emissions by more than 18% over the last three years \u2014 progress that supports a broader 10-year roadmap to decrease emissions across its global operations by 25% through various energy-efficiency initiatives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RRD has debuted a paper mailer with a paper-based peel-and-seal strip for curbside recyclability. RRD\u2019s eco-friendly VersaPac FastTrack Paper Mailer underscores the company\u2019s commitment to environmental stewardship and marks a significant expansion of its essential, yet eco-conscious packaging portfolio. RRD\u2019s VersaPac FastTrack Paper Mailer provides brands with a high-performance alternative that supports the industry-wide transition<\/p>\n","protected":false},"author":1,"featured_media":23324,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66],"tags":[1909,51],"class_list":["post-23323","post","type-post","status-publish","format-standard","has-post-thumbnail","category-products","tag-rrd","tag-top-news"],"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=23323"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23323\/revisions"}],"predecessor-version":[{"id":23325,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/23323\/revisions\/23325"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/23324"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=23323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=23323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=23323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}