Packaging design studio Burgopak has teamed up with the global financial platform KAST, to design and manufacture packaging for their new physical card. KAST\u2019s customers can move or spend money \u2013 whether traditional currency, stablecoins, or crypto \u2013 anywhere in the world.<\/p>\n\n\n\n
The brief was to create packaging that is a brand extension of the card itself \u2013 sophisticated but not flashy, secure and easy to open. It needed to provide an active opening experience that feels intentional and high end.<\/p>\n\n\n\n
Burgopak\u2019s signature telescopic pack and mailer was selected, with a bespoke sliding opening mechanism. When the user pulls the tab, the card and the onboarding information are presented simultaneously.<\/p>\n\n\n\n
Special print options were added and premium finishes: a deboss, spot UV and black satin ribbon. The contrast between the green and the soft touch black board creates a striking first impression.<\/p>\n\n\n\n
Ben Feridooni, New Business Manager at Burgopak, said:<\/p>\n\n\n\n
\u201cWe love working with brands that are redefining their industry. KAST differentiates itself by making digital money feel familiar and usable for everyday spending.<\/p>\n\n\n\n
\u201cWith this in mind, it was important for the packaging to be distinctive to elevate the KAST card. Right from the first conversations the KAST team had an excellent understanding of the continuity between brand and product, which led to clear creative conversations, making the process smooth throughout.\u201d<\/p>\n\n\n\n
Brad Scott, Head of Cards at KAST, said:<\/p>\n\n\n\n
\u201cWhen I first spoke to Burgopak and mentioned our vision of Growth In Motion they understood the brief right away. We wanted packaging that feels like a true extension of KAST. Premium, intentional, and effortless to experience. The final pack brings our platform values to life. It\u2019s distinctive, beautifully executed, and unmistakably KAST.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Packaging design studio Burgopak has teamed up with the global financial platform KAST, to design and manufacture packaging for their new physical card. KAST\u2019s customers can move or spend money \u2013 whether traditional currency, stablecoins, or crypto \u2013 anywhere in the world. The brief was to create packaging that is a brand extension of the<\/p>\n","protected":false},"author":1,"featured_media":22165,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[836],"class_list":{"0":"post-22164","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-burgopak"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/22164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=22164"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/22164\/revisions"}],"predecessor-version":[{"id":22166,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/22164\/revisions\/22166"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/22165"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=22164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=22164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=22164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}