{"id":21788,"date":"2026-03-17T02:53:56","date_gmt":"2026-03-17T02:53:56","guid":{"rendered":"https:\/\/cpmirror.com\/?p=21788"},"modified":"2026-04-03T10:55:52","modified_gmt":"2026-04-03T10:55:52","slug":"clean-cult-expands-its-scent-collection-reimagining-the-spring-cleaning-ritual","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2026\/03\/17\/clean-cult-expands-its-scent-collection-reimagining-the-spring-cleaning-ritual\/","title":{"rendered":"Clean Cult Expands Its Scent Collection, Reimagining the Spring Cleaning Ritual"},"content":{"rendered":"\n<p>Clean Cult, the world&#8217;s first company to package cleaning products in paper-based cartons, is kickstarting spring cleaning with a vibrant scent expansion. The brand is introducing new and fan-favorite scents across Laundry Detergent, Dish Soap, and Hand Soap \u2014 marking its most expansive fragrance rollout to date, now available on Amazon.<\/p>\n\n\n\n<p>The expanded portfolio blends crisp citrus, blooming florals, and herbaceous freshness with high-performing formulas and dramatically reduced plastic packaging \u2014 reinforcing Clean Cult&#8217;s belief in sustainability and performance without sacrifice, elevating everyday cleaning into a modern household ritual.<\/p>\n\n\n\n<p>The Laundry Detergent lineup now features Neroli Vetiver, Orange Blossom, and Rose Petal \u2014 bringing crisp citrus and soft florals to Clean Cult&#8217;s high-performing laundry formulas. Third-party tested to perform on par with leading national brands and dermatologist tested for sensitive skin, the formulas combine powerful cleaning with full ingredient transparency.<\/p>\n\n\n\n<p>The Dish Soap assortment expands with Mandarin Peel, Mountain Eucalyptus, and Free &amp; Clear, offering both fragrance-forward and fragrance-free options for a wide range of preferences.<\/p>\n\n\n\n<p>In Hand Soap, best-selling scent Juniper Sandalwood is joined by the new Floral Bloom, extending Clean Cult&#8217;s scent experience from the kitchen sink to everyday moments around the home.<\/p>\n\n\n\n<p>&#8220;Today&#8217;s consumer cares about more than just cleaning power,&#8221; said Ryan Lupberger, CEO and Co-Founder of Clean Cult. &#8220;They want beautiful fragrance, thoughtful ingredients, and packaging that reduces plastic waste. This expansion brings all three together.&#8221;<\/p>\n\n\n\n<p>Beyond scent innovation, Clean Cult remains grounded in ingredient transparency and measurable impact. All formulas are made without dyes, phosphates, SLS, 1,4-dioxane, phthalates, or parabens. As a Certified Plastic Neutral brand through its partnership with rePurpose Global, Clean Cult funds verified plastic recovery efforts while reducing single-use plastic by up to 90% through its patented paper-based cartons and refillable aluminum packaging system.<\/p>\n\n\n\n<p>The Amazon expansion builds on Clean Cult&#8217;s continued national retail growth, with more than 70,000 points of distribution, including Costco, Target, Kroger, Whole Foods, Albertsons, and Wegmans. Together, these milestones underscore the brand&#8217;s momentum as sustainable home care shifts from niche to mainstream.<\/p>\n\n\n\n<p>The new scent collection is available now on Amazon, with pricing ranging from $5.99 to $12.99.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Clean Cult, the world&#8217;s first company to package cleaning products in paper-based cartons, is kickstarting spring cleaning with a vibrant scent expansion. The brand is introducing new and fan-favorite scents across Laundry Detergent, Dish Soap, and Hand Soap \u2014 marking its most expansive fragrance rollout to date, now available on Amazon. The expanded portfolio blends<\/p>\n","protected":false},"author":1,"featured_media":21789,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66],"tags":[1810],"class_list":{"0":"post-21788","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-products","8":"tag-clean-cult"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/21788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=21788"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/21788\/revisions"}],"predecessor-version":[{"id":21790,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/21788\/revisions\/21790"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/21789"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=21788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=21788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=21788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}