{"id":20400,"date":"2025-12-04T12:38:08","date_gmt":"2025-12-04T12:38:08","guid":{"rendered":"https:\/\/cpmirror.com\/?p=20400"},"modified":"2025-12-04T12:38:08","modified_gmt":"2025-12-04T12:38:08","slug":"edale-makes-key-senior-appointment","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2025\/12\/04\/edale-makes-key-senior-appointment\/","title":{"rendered":"Edale makes key senior appointment"},"content":{"rendered":"\n<p>Edale, a Canon company and leader in flexographic printing and converting solutions,\u00a0has announced the strategic hire of <strong>Rob Brown<\/strong> as Sales &amp; Marketing Director. Rob joins at a pivotal moment as Edale readies the launch of its refreshed CartonLine and LabelLine ranges in 2026.<\/p>\n\n\n\n<p>With almost three decades of experience, Rob Brown most recently served as Sales Director NW Europe &amp; Export at OKI Europe. Rob brings a wealth of knowledge to Edale having held senior roles focused on driving customer, market and application understanding, leading to sustainable success.<\/p>\n\n\n\n<p><strong>Lachlan Buirds<\/strong>, Managing Director at Edale, said: \u201cAs we prepare for a major 2026 push with our new CartonLine and LabelLine platforms, Rob will be key to shaping our global go-to-market strategy.<\/p>\n\n\n\n<p>\u201cHis track record in building high-performance sales teams and bringing complex technical solutions to market aligns perfectly with Edale\u2019s ambition.\u201d<\/p>\n\n\n\n<p>With news expected soon about Edale\u2019s latest machine portfolio, the company is scaling its investment in automation, single-pass carton production, workflow intelligence and global customer support.<\/p>\n\n\n\n<p>Rob Brown added: \u201cEdale is perfectly positioned to help customers future proof their business for where the market is heading, more automation, more single-pass capability, and more converters broadening their offering across labels and cartons. I\u2019m excited to help shape a global strategy that turns Edale\u2019s technology into real competitive advantage for our customers.\u201d<\/p>\n\n\n\n<p>In his new role, Rob will lead Edale\u2019s worldwide sales operations, marketing strategy and channel partnerships, driving growth across the label and folding-carton segments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Edale, a Canon company and leader in flexographic printing and converting solutions,\u00a0has announced the strategic hire of Rob Brown as Sales &amp; Marketing Director. Rob joins at a pivotal moment as Edale readies the launch of its refreshed CartonLine and LabelLine ranges in 2026. With almost three decades of experience, Rob Brown most recently served<\/p>\n","protected":false},"author":1,"featured_media":20401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[835],"class_list":{"0":"post-20400","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-edale"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=20400"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20400\/revisions"}],"predecessor-version":[{"id":20402,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20400\/revisions\/20402"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/20401"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=20400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=20400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=20400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}