{"id":20231,"date":"2025-11-21T12:41:29","date_gmt":"2025-11-21T12:41:29","guid":{"rendered":"https:\/\/cpmirror.com\/?p=20231"},"modified":"2025-11-21T12:41:30","modified_gmt":"2025-11-21T12:41:30","slug":"item-products-launches-innovative-new-eco-range","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2025\/11\/21\/item-products-launches-innovative-new-eco-range\/","title":{"rendered":"ITEM Products launches innovative new Eco-Range"},"content":{"rendered":"\n<p>ITEM Products, one of the UK\u2019s leading suppliers of packaging components, has unveiled its new Eco-Range &#8211; an innovative collection of paper-based, fully recyclable packaging components that deliver the strength, performance and aesthetic appeal of traditional plastic parts, whilst remaining cost-effective.<\/p>\n\n\n\n<p>\u201cSpeaking directly with customers, it became clear that brands are under real pressure to remove plastic from their packaging without compromising on functionality, design or cost,\u201d said <strong>Ciaran Glover<\/strong>, Director at ITEM Products. \u201cThe Eco-Range was developed to meet that challenge by delivering paper-based, fully recyclable components that perform like plastic and integrate seamlessly into existing packaging systems.\u201d<\/p>\n\n\n\n<p>Many brands had previously tried to design out plastic using corrugate, only to find those solutions more expensive or less effective. The Eco-Range provides a robust, cost-effective alternative, using fibre-based components that combine strength, usability and credible sustainability, without compromise.<\/p>\n\n\n\n<p>Each component in the Eco-Range is made from FSC-certified paper or 100% recycled fibre and is fully kerbside recyclable within the paper waste stream. This eliminates the need for separate recycling channels, reduces consumer confusion and delivers measurable reductions in plastic use &#8211; directly helping ITEM\u2019s customers meet their internal sustainability targets.<\/p>\n\n\n\n<p>According to Ciaran, the range is already gaining traction across a wide variety of sectors where strength and sustainability are key. \u201cOur top-held paper handles are proving particularly popular in FMCG packaging, such as detergent boxes, pet food and bag-in-box wine, offering a recyclable solution that performs like plastic,\u201d he explained. \u201cThe Eco-Lock is ideal for B2B and heavy-duty transit packaging, including bike delivery and high-value shipments, where secure closure and recyclability are vital. The Eco-Sidewinder, made with innovative paper webbing, is a strap handle capable of supporting up to 50kg, designed for bulkier packs and cold-chain logistics. Perhaps the real game-changer is the Eco-Handhold, a reinforced insert that strengthens die-cut carry holes to prevent tearing and provides an effective, affordable paper-based alternative to plastic protectors.\u201d<\/p>\n\n\n\n<p>ITEM is already collaborating with key customers to co-develop bespoke paper-based components, with several new designs currently in development to extend the Eco-Range into additional packaging formats.<\/p>\n\n\n\n<p>\u201cSustainability has always been at the core of ITEM\u2019s design philosophy,\u201d he added. \u201cThe Eco-Range builds naturally on our foundation of recycled plastic innovation, extending our capabilities into paper-based, fully recyclable solutions. It marks a major step in our evolution as a design-led partner and innovator in sustainable packaging &#8211; combining decades of manufacturing experience with advanced materials, smarter design, and a broad range of production techniques. Whether working with 100% recycled plastics or paper-based alternatives, our goal remains the same: to make sustainability work in practice, not just in principle.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ITEM Products, one of the UK\u2019s leading suppliers of packaging components, has unveiled its new Eco-Range &#8211; an innovative collection of paper-based, fully recyclable packaging components that deliver the strength, performance and aesthetic appeal of traditional plastic parts, whilst remaining cost-effective. \u201cSpeaking directly with customers, it became clear that brands are under real pressure to<\/p>\n","protected":false},"author":1,"featured_media":20232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[987],"class_list":{"0":"post-20231","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-item-products"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=20231"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20231\/revisions"}],"predecessor-version":[{"id":20233,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/20231\/revisions\/20233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/20232"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=20231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=20231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=20231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}