DS Smith, an International Paper company, and leading global provider of sustainable fibre-based packaging solutions, has partnered with multi-beverage powerhouse Carlsberg Britvic to upgrade its OTOR4 packaging to a new OTOR8 \u2018Bag-in- Box\u2019 design. The updated design is the first stage of the partnership which is aiming to improve the efficiency and sustainability of Carlsberg Britvic\u2019s supply chain strategy.<\/p>\n\n\n\n
Featuring a revised 8-sided shape that enhances strength, the new \u2018Bag in Box\u2019 design enables an average of 25% more boxes to be loaded onto each pallet. This optimisation reduces the number of pallets and lorries required annually for the 115-mile journey between Carlsberg Britvic\u2019s manufacturing site in Leeds and the national distribution centre in Lutterworth.<\/p>\n\n\n\n
As well as contributing to a reduction in carbon emissions, the upgraded packaging provides further efficiency in the supply chain by optimising warehouse storage space, reducing the risk of leakage, and improving stability through its vertical design.<\/p>\n\n\n\n
The launch of the new design is part of DS Smith\u2019s wider partnership with Carlsberg Britvic to improve the efficiency and sustainability of its supply chain and packaging.<\/p>\n\n\n\n
Carlsberg Britvic has long been committed to carbon reduction, with 75% of the grid electricity used to make its soft drinks in the UK coming from solar panels, and more than \u00a39 million invested in carbon cutting technology at its soft drinks factories in the past three years.<\/p>\n\n\n\n
Liz Manuvelpillai, Sales, Marketing, and Innovation Director, DS Smith:<\/strong> \u201cAt a time when efficiency and sustainability remain front of mind for our customers, we\u2019re thrilled to have delivered an effective packaging solution in collaboration with Carlsberg Britvic. Our innovation will see fewer consignment vehicles on the road, lower transport emissions, and contribute to supply chain efficiency. Innovation, and sustainability are at the heart of what we do as a company and this is the first stage of the innovative \u2018Bag in Box\u2019 project as we support Carlsberg Britvic on their sustainability journey.\u201d<\/p>\n\n\n\n Tom Fiennes, Sustainability Director at Carlsberg Britvic, said:<\/strong> \u201cEvery year Carlsberg Britvic produces more than 25 million litres of soft drinks to be served on dispense in pubs, clubs, bars and restaurants \u2013 and we couldn\u2019t do this without high-quality, innovative packaging. The new OTOR8 bag in box from DS Smith means sturdier packaging for our customers, reduced storage space for everyone and, from Pepsi MAX\u2122 and 7UP to Tango and R. White\u2019s lemonade, reduced carbon emissions\u2013 another milestone in Carlsberg Britvic\u2019s journey to net zero carbon emissions.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" DS Smith, an International Paper company, and leading global provider of sustainable fibre-based packaging solutions, has partnered with multi-beverage powerhouse Carlsberg Britvic to upgrade its OTOR4 packaging to a new OTOR8 \u2018Bag-in- Box\u2019 design. The updated design is the first stage of the partnership which is aiming to improve the efficiency and sustainability of Carlsberg<\/p>\n","protected":false},"author":1,"featured_media":19447,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[1586,112],"class_list":{"0":"post-19446","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-carlsberg-britvic","9":"tag-ds-smith"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/19446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=19446"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/19446\/revisions"}],"predecessor-version":[{"id":19448,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/19446\/revisions\/19448"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/19447"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=19446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=19446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=19446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}