{"id":17526,"date":"2025-05-17T12:34:13","date_gmt":"2025-05-17T12:34:13","guid":{"rendered":"https:\/\/cpmirror.com\/?p=17526"},"modified":"2025-05-17T12:34:13","modified_gmt":"2025-05-17T12:34:13","slug":"falconer-brings-storybook-packaging-to-life-for-growing-jewellery-brand","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2025\/05\/17\/falconer-brings-storybook-packaging-to-life-for-growing-jewellery-brand\/","title":{"rendered":"Falconer brings storybook packaging to life for growing jewellery brand"},"content":{"rendered":"\n<p>Leading carton manufacturers, Falconer Print &amp; Packaging, has helped Yorkshire-based brand, The Woodland Gift Company, turn a heartfelt vision into a commercial triumph by producing a bespoke, storybook-style jewellery box that has redefined the brand\u2019s identity.<\/p>\n\n\n\n<p>Thanks to the team at Falconer Print, what began as a simple prototype crafted on an ironing board has transformed into a beautifully engineered packaging solution. The whimsical \u201cStorybook Gift Box\u201d, opening into an enchanting woodland scene with a jewellery jar nestled inside, has captured customers&#8217; imaginations and helped the brand achieve one of its strongest trading periods ever.<\/p>\n\n\n\n<p>\u201cFrom our first meeting, Falconer Print just got it,\u201d said <strong>Charlotte Appleton<\/strong>, founder of The Woodland Gift Company. \u201cThey understood the heart behind our concept, saw the potential and brought it to life with care, creativity and incredible attention to detail. Falconer didn\u2019t just make boxes, they helped save our business.\u201d<\/p>\n\n\n\n<p>Closely following the design from Charlotte and her team, Falconer Print provided comprehensive development and production support, ranging from structural engineering to final litho print and finishing. The packaging was also produced with sustainability in mind, utilising fully recyclable board sourced responsibly from a UK mill.<\/p>\n\n\n\n<p>\u201cWe\u2019re delighted to have played a role in bringing Charlotte\u2019s unique vision to life,\u201d said            <strong>Colin Pow<\/strong>, sales director at Falconer Print. \u201cIt\u2019s exactly the kind of project we love &#8211; creatively ambitious, emotionally rich and rooted in a real brand story. Working with such a passionate business was a pleasure and we\u2019re thrilled that the final result has had such a powerful impact for them.\u201d<\/p>\n\n\n\n<p>The Storybook Gift Box has created a surge in demand for The Woodland Gift Company, resulting in glowing customer reviews and a significant uplift in sales, all without additional advertising. The new packaging has become central to the brand\u2019s identity, with three more seasonal Storybook Box designs now in development for Summer, Autumn and Winter &#8211; once again in collaboration with Falconer Print.<\/p>\n\n\n\n<p>\u201cColin and the team have been incredible partners,\u201d added Charlotte. \u201cNot only do they deliver beautiful, high-quality packaging, but they genuinely care about the people and businesses they work with. We couldn\u2019t have asked for a better team to bring our ideas to life.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading carton manufacturers, Falconer Print &amp; Packaging, has helped Yorkshire-based brand, The Woodland Gift Company, turn a heartfelt vision into a commercial triumph by producing a bespoke, storybook-style jewellery box that has redefined the brand\u2019s identity. Thanks to the team at Falconer Print, what began as a simple prototype crafted on an ironing board has<\/p>\n","protected":false},"author":1,"featured_media":17527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[1176],"class_list":{"0":"post-17526","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-falconer"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/17526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=17526"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/17526\/revisions"}],"predecessor-version":[{"id":17528,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/17526\/revisions\/17528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/17527"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=17526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=17526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=17526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}