{"id":15974,"date":"2025-01-31T11:24:28","date_gmt":"2025-01-31T11:24:28","guid":{"rendered":"https:\/\/cpmirror.com\/?p=15974"},"modified":"2025-01-31T11:24:28","modified_gmt":"2025-01-31T11:24:28","slug":"metsa-board-paperboards-cut-beautycare-packaging-carbon-footprint-by-50","status":"publish","type":"post","link":"https:\/\/cpmirror.com\/index.php\/2025\/01\/31\/metsa-board-paperboards-cut-beautycare-packaging-carbon-footprint-by-50\/","title":{"rendered":"Mets\u00e4 Board Paperboards Cut Beautycare Packaging Carbon Footprint by 50%"},"content":{"rendered":"\n<p>A recent study by Mets\u00e4 Board, verified by the IVL Swedish Environmental Research Institute, reveals that switching to Mets\u00e4 Board\u2019s fresh fibre paperboards can reduce the carbon footprint of beautycare and cosmetic packaging by over 50%.<\/p>\n\n\n\n<p>The life cycle assessment compared Mets\u00e4 Board\u2019s folding boxboard to solid bleached board (SBB) and other European market grades, demonstrating significant environmental benefits.<\/p>\n\n\n\n<p>The carbon footprint reductions are attributed to Mets\u00e4 Board\u2019s use of fossil-free energy and lightweight yet durable paperboards. These materials maintain high performance while supporting sustainability goals. Anne Uusitalo, Product Safety and Sustainability Director at Mets\u00e4 Board, emphasized the importance of verified data in helping brands make impactful decisions.<\/p>\n\n\n\n<p>With packaging contributing significantly to Scope 3 emissions, Mets\u00e4 Board provides detailed carbon footprint information and life cycle assessments to assist beautycare brands in achieving their sustainability targets. This initiative follows similar assessments for pharmaceutical packaging, reinforcing Mets\u00e4 Board\u2019s commitment to reducing environmental impacts across industries.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A recent study by Mets\u00e4 Board, verified by the IVL Swedish Environmental Research Institute, reveals that switching to Mets\u00e4 Board\u2019s fresh fibre paperboards can reduce the carbon footprint of beautycare and cosmetic packaging by over 50%. The life cycle assessment compared Mets\u00e4 Board\u2019s folding boxboard to solid bleached board (SBB) and other European market grades,<\/p>\n","protected":false},"author":1,"featured_media":15975,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[333],"class_list":{"0":"post-15974","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corrugated-folding-carton","8":"tag-metsa-board"},"_links":{"self":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/15974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/comments?post=15974"}],"version-history":[{"count":1,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/15974\/revisions"}],"predecessor-version":[{"id":15976,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/posts\/15974\/revisions\/15976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media\/15975"}],"wp:attachment":[{"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/media?parent=15974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/categories?post=15974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cpmirror.com\/index.php\/wp-json\/wp\/v2\/tags?post=15974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}